IDC Health Insights

Survey: 1 in 3 fitness tracker owners stopped using them this past year
By Aditi Pai | 10:04 am | July 15, 2014
Two recent surveys, one from activity tracker maker Withings and the other from research firm IDC Health Insights asked consumers about their engagement with connected health devices.
IDC: Payers need a mix of tools for consumer engagement
By Brian Dolan | 08:14 am | June 24, 2014
Source: IDC Health Insights Health payers should look to the retail industry to improve their consumer health engagement strategies, a new paper from IDC Health Insights argues.