Nike FuelBand
The Nike Training Club app
Since Under Armour created its Connected Fitness platform with three major fitness app acquisitions, it has thrown down the gauntlet when it comes to owning online engagement and sales.
Some 21 percent of US adults use a wearable device right now, and of those, 36 percent use a Fitbit device, according to a Forrester Research survey of 952 online US adults.
Nike and Apple have agreed to settle a class action lawsuit, first filed two years ago, that claimed the companies made misleading statements about the Nike+ FuelBand's ability to track calories, steps, and NikeFuel.
Seventy percent of US consumers own a smartphone, while just 5.
Startup accelerator Techstars has launched a post-accelerator program, called Techstars++ that provides exposure for entrepreneurs who have completed the Techstars accelerator.
When Nike reportedly laid off most of its Fuelband engineering team in April, it seemed like the end of Nike's independent association with wearables, despite an official statement saying they would support the device "for the foreseeable future.
When it comes to companion apps for connected devices, Fitbit's is the most downloaded in the health and fitness category and the second most downloaded overall.
Two years after its first foray into the hardware space, Austrian fitness company Runtastic is launching a new $119.
Samsung might partner with Under Armour to market Samsung's wearable health devices, according to a report from Yonhap News.
Microsoft's rumored smartwatch is said to look like a thinner Nike+ FuelBand
Microsoft plans to release its own smartwatch with 11 sensors as soon as October, according to tech news site Tom's Hardware.